We have used this music video as inspiration from the editing as the visuals are in sync with the beat and there is variety of different techniques that have been used, which is what we have tried to incorporate into our music video. The editing of this music video is exciting for its intended audience and so we have tried to portray that in our music video as it makes it appealing for the audience.
We have used another music video for inspiration - Ben Howard, I forget where we were. This is a still music video and they have a soft shot of the scenery at the beach, which is one of our main locations. The location portrays a place where good things happens and where is a place of peace. We have used this specific location as its a peaceful location and since we have a theme of youth, its all about friendship and the beach creates those memories.
Beyonce's music video is all about fun as the artist is at a theme park with friends ad the fact that she is going on all the rides is portrays a fun and lively atmosphere, which yet again is what my music video is trying to portray. When we fisrt watched it, it gave us that initial thought that a funfair would be key to portray an exciting atmosphere.
This is also another video where we saw the projection onto the artist and it made the music video look much more appealing and so in our own music video we projected scenes of travelling unto the singer and the band.
The artist Ben Howard has been had a major influence in the music video as nearly all his music videos are exciting or are peaceful.
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